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INNOVATORS. DREAMERS.

We’re a young and passionate group of entrepreneurs, foodies, scientists, and engineers with a groundbreaking mission to contribute to a better tomorrow with cultivated meat, for our planet, and our all-earthling friends. At Primeval, we believe that the right understanding and technological edge can lead our world towards a better future. We will continue to work relentlessly to become the new standard to provide the best quality food in a cleaner, kinder way.

Pride of lions on a rock in the Serengeti National Park - Serengeti.jpg
  • Why cultured wild meats?
    Today, we consume beef, chicken, fish, and pork not because they are the tastiest, healthiest, or most nutritious species; they are just the easiest to domesticate. However, a lot has happened since our last domestication of an animal (We went to the Moon. Yeah!), and we can now discover what is beyond domestication through cultivated meat technology.
  • What wild meats are you working on?
    A wide range from lion to zebra, we are discovering the best ones in taste and nutrition.
  • Is it possible to produce cultured meat from any animal?
    We know what you are thinking; we can hear your cravings for T-Rex nuggets! However, we need healthy living cells to produce cultivated meat.
  • Is cultured meat better for the environment?
    According to a study from The University of Oxford, cultured meat could be produced with up to 96% lower greenhouse gas emissions, 45% less energy, 99% lower land use, and 96% lower water use than conventional meat.
  • Wouldn't that also lead to factory farming of those wild animals?
    Species that are well-suited for factory farming and domestication usually possess specific characteristics: They have rapid growth and development, making them efficient to raise on a farm. They can reproduce easily in captivity and experience multiple periods of fertility in a year. They primarily consume plant-based diets, making them inexpensive to feed. They are tough and can adapt to changing conditions. They live in herds or come from ancestors that lived in herds, making them easy for humans to control. Currently, only a few species possess all of these traits, which is why we have been limited to these few species for thousands of years.
  • How about illegal hunting to taste the "real deal"?
    Cultured meat is the "real deal." Cultured meat isn't a plant-based substitute, it is exactly the same as a non-cultivated one, but instead of slaughtering a whole animal, we produce the meat by growing animal cells.
  • What does it taste like?
    Our cultivated lion meat tastes like lion, because it is cultivated from lion. The cells and tissues that form the animals grow the same way, except outside the animal. It's a copy and paste of the taste without slaughtering the animal.
  • What do you feed your cells?
    Our secret sauce is simple. We feed the cells with essential macronutrients– amino acids, carbohydrates, and fats, and micronutrients– vitamins and minerals. This will simply make them; grow. No growth hormones, antibiotics, or GMOs. Just the essential nutrients an animal needs.
  • Is it genetically modified?
    Cultured meat comes from unmodified animal tissues; it is not a genetically modified food.
  • Lab-Grown, Cultured, Cultivated...What should we call it?
    The term “lab-grown meat” might sound off-putting, but labs are only involved supporting ongoing research and development. When we begin to produce the food, we do this in bioreactors, the same structures used to make beer or yogurt.

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